In 2017 I was invited to lead a session for women in STEM on how to build their personal “brand”. We had a lot of fun and apparently it received such positive feedback that the organizers invited me back – something they hadn’t done before for this event.
Click here to read about all the inspiring speakers and workshops planned for the 1.5 day/evening conference.
My session, You as a Brand, takes place Saturday morning at 9:45 am at the Marriott Pinnacle
Back by popular demand, this workshop explains that branding isn’t just for companies anymore, and learning to leverage your personal brand is more important than ever. A review of your online and social media history is almost a mandatory check for employment now. Employers are not only looking to see if you have the skills to do the job, but how you will fit within the organization’s culture or add to it. People like to do business with people they know, and your social media is a peek into who you are. You already have an extensive digital footprint, so the question becomes, will you guide and cultivate your own brand or will it become a default profile? To help polish your professional online image, we will offer free LinkedIn headshots during this session.