Brand used to be dictated to consumers. Marketing and PR departments huddled over screens and emerged triumphant with the "brand". April Dunford, in a Medium article, counters what that approach defines...
Read MoreBrand used to be dictated to consumers. Marketing and PR departments huddled over screens and emerged triumphant with the "brand". April Dunford, in a Medium article, counters what that approach defines...
Read MoreWe (those who are creating and curating digital content) have a big job. Sometimes the act of setting up for the next round of content leaves us staring at the...
Read MoreThe hardest thing right now for most small businesses who want to connect with their customers (or donors or subscribers, etc) is to connect valuable information with those audiences. The...
Read Morehttp://www.slideshare.net/alanmcgee1/social-domination-how-to-conquer-the-big3-social-media-networks-from-hubspot...
Read MoreExciting news! I will be teaching a new program at Camosun College in Victoria BC (Lansdowne Campus so easy to find and park). Some of you may have attended one of...
Read MoreThe simple answer is the person who can disconnect you from all of their future decisions (to buy, to travel, to ask for your help) with one click of an...
Read MoreOn July 1, 2014 Canada's lawmakers are launching CASL (Canadian Anti-spam Legislation). So why should small or medium size business care about the new laws? Because anyone who uses commercial...
Read MoreNever mind that I have no clue what the ides are all about - March is never easy to get through. I survived by attending a few content and storytelling...
Read More[caption id="attachment_2073" align="alignright" width="341"] Don't be afraid of reaching out[/caption] I am writing this because of a giggle I had with a friend during a normally serious business session. My friend...
Read More“Content curation is more than a human-powered filter. Curation comes up when people realize that it isn't just about information seeking, it's also about synchronizing a community." Clay Shirky So whats...
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